Sunday, May 17, 2020
Health Card Systems - Free Essay Example
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Health Card Systems  History:    In 1993 Advantage Data Systems was founded to develop a smart card for the health care industry .The founding group consisted of health care professionals from private practices in Oklahoma city , Oklahoma U.S.A .    These professionals had all experienced a need within their practice of medicine for a convenient method for patients to carry their health information.    As practicing health care professionals, they were dealing with patients who could not remember their medical history or provide an accurate recollection of their medication or allergies on a daily basis.   	Donââ¬â¢t waste time! Our writers will create an original "Health Card Systems" essay for you  	Create order       Providing patients with a tool to keep an accurate record of their medical history was the goal upon which Advantage Data Systems was founded. With this goal in mind several technologies were investigated in order to determine the one most applicable to the project.    Although several technologies had positive attributes, a smart card for health care provide myriad of benefits.    By using a smart card for the health care card, ADS could achieve its goal to provide a convenient and reliable method for patients to carry their medical history.    System Definition:    Its a patient identification card with high level of data and transmission security, large memory capacity, flexible programming options, and standardized interfaces. It contains all the health information about the patient. It helps to reduce fraud, streamline administration, improve communication, and enhance the quality of treatment.    Our industry-specific, cost-effective processing, allows us the ability to focus on your unique requirements and to tailor our programs and services to meet your special criteria for processing.    Take this opportunity to also understand why leading industry Associations, Organizations and Societies in the Healthcare, Personal care and Wellness markets have selected Health Card Systems for their own processing as well as endorsing and promoting Health Card for their membership.    The flexibility of the HCS Patient Card also permits the storage of multiple access codes, allowing affiliated hospital sites and clinics with different computer syste   ms to retrieve vital patient information from the same card.    Worldwide, the costs of healthcare are exploding. The main reason is that advanced medicines and technology are boosting life expectancy. As people get older, the care they need becomes more frequent and more expensive. To be able to finance this positive effect of higher life expectancy, the existing healthcare systems must be made more efficient. One means is the introduction of card-enabled e-health networks.    Why I need Smart Health Cards?    There is much longer story why we dont already have Health Smart Cards in our pockets. It is not because of the technical reasons or cost of the system at all. It is more about politics, people resisting Smart Health cards fail to understand benefits such technology brings to the table. Smart cards would save countless lives if implemented.    Consider this: Germany has population of about 80 million people. Until smart cards were implemented every year about 50-60 thousand people were dying because of medical errors, mostly wrong prescriptions.    Sounds like awfully a lot of dead people and it really is! There were only about 5 to 6 thousands of deaths caused by traffic accidents in the same time, whole Germany. Now consider USA, population is 4 times bigger, if the smart health cards arent existing, you draw your own conclusions    Comparing the situation at Palestine, there is occupation and Israels assassination of the Palestinians, so the hospitals could not diagnose the pati   ents condition and to deal rapidly. So we need to use the health cards so as to treat patients rapidly as much as possible, to save the largest number of patients lives.    Cards, by design, are protected against tampering; they cant be copied or counterfeited in any way.    The smart health card has implemented in the whole Western Europe (Germany, France, Belgium, Austria, Slovenia), Taiwan, and Puerto Rico, Canada, Israel, South Africa, Indiamore.    â⬠¢ Smart cards are small, they fit everybodys pocket  â⬠¢ Smart cards are very secure, cant be read, copied, manipulated, counterfeited or duplicated  â⬠¢ Smart card protect privacy where needed    â⬠¢ Smart cards are re-writable  â⬠¢ Smart card can contain digital log with location, date, time, persons stamp to record every transaction  â⬠¢ Smart card can contain digital prescriptions, no mistakes with handwriting, quantity or quality of medications    â⬠¢ Smart health card could be used anywhere, on the    street by medical emergency crew to quickly learn about allergies and treatments, even if injured person is un-capable to interact with anybody  â⬠¢ Smart card can be set that certain profile of medical personnel can see only certain portion of card data  â⬠¢ Insurance, administrative and personal ID data are available  â⬠¢ Long sign ups at doctors offices can be avoided, just insert card into the smart card reader  â⬠¢ Only after doctor presents his own medical professional smart card, his card and patients card verify each other.    After cross-verification transactions can take place  â⬠¢ Small and inexpensive balance reader can read emergency data any time, anywhere  â⬠¢ Smart health cards speed up medical administration, put it in right format (HIPAA), process claims faster and more precisely  â⬠¢ Smart cards save hundreds of millions in administration, insurance, public funding, government money  â⬠¢ Smart health card is actively fighting medic   al fraud and critical errors saving money and lives due to the availability of emergency data.    Smart card supports both languages English and Arabic. Also it has a huge database in compare with current systems which are programmed on access. It is easy to Update, Privileged Access, Accurate and Quick Registration. Electronic signing of the data can ensure that there is no subsequent alteration to guarantee the integrity of the records.    Smart health card Increase in productivity among staff due to less time dealing with paperwork, so patients dont have to wait for service.    Who will benefit from Health Smart cards?    o Every person giving or receiving healthcare (patient).    o Ministry of Health.    o Insurance companies or Government insurance institutions.    o Medical institutions.    o Government overall when cards are massively applied.    o When massively applied, every person in the country since savings will be huge.    Benefits to the Hospital    â⬠¢ Huge potential for revenue growth in terms of loyal patients and other sources. â⬠¢ Tremendous reduction of Doctors diagnosis and analysis time. â⬠¢ Saves huge sums on avoiding unnecessary and voluminous paperwork and other administrative overheads. â⬠¢ The health information of all the customers will be available in the hospitals system. â⬠¢ Can ensure that the patients buy the medicines from pharmacies approved by the hospital, as they would have the Smart Card Readers. â⬠¢ Prolonged medical attention cases like pregnancy, dialysis etc. can be tracked and checked for individual patients. â⬠¢ A technical advantage over their fellow competitors.    Benefits to Physicians    â⬠¢ Availability of current medical data at all times. â⬠¢ Ability to obtain critical healthcare information from an incapacitated or unconscious patient. â⬠¢ Improved communication and information sharing among healthcare providers, Physicians, hospitals, laboratories and pharmacies. â⬠¢ Reduced administrative workload. â⬠¢ Enables accurate data collection for research purpose, facilitating the evolution from Curative medicine to preventive medicine.    Benefits to Patients    â⬠¢ Ability to carry their virtual medical record with them at all times and releases it to which they choose. â⬠¢ Enables improved healthcare thanks to better-informed providers. â⬠¢ Enables faster treatments in emergency situations. â⬠¢ Eliminates need to remember specific terms, medications, and treatment names. â⬠¢ Eliminates unnecessary treatments, repeated producers and tests.    Benefits for Insurance Provider    â⬠¢ Faulty Claims can be avoided. â⬠¢ Better Customer service.    Who are potential customers to engage?    o Medical health insurance companies.    o Ministry of Health.    o Ambulances.    o Hospitals.    o Individual doctors offices specially Dentists.    o Pharmacies.    What is actually written into the patients cards?    o Cards are used as a secure portable mini data bases with:    n Card information (serial numbers, issuers codes and data).    n Personal information (personal data like name and address.    n Insurance information (coverage and insurance details).    n Emergency data.    n Medical data (information about medical conditions and treatments).    n Chronic disease info (patients data about possible chronic diseases).    n Diagnosis.    n Medications prescribed.    How system works?    n Main software resides at hospitals computers. Applicant takes blank smart card and creates new Health card. Card is written with initial control data and is given to the hospitals.    n Hospitals takes card by card and personalizes cards by entering personal ID data and health data, and the insurance company add insurance details like type of coverage, contact details. They print card if its not printed already. Now card is given to end user.    n Now anybody with a smart card can walk to any hospital/ clinics/ pharmacist/ Insurance companies where the information of patients can be read, write and updated.    n patients carry the card with them at all times, giving medical personnel immediate access to their concise medical history, current medications, allergies, the names and telephone numbers of family or friends, and other information necessary for medical treatment decisions.    n The patients can avoid delay in admission, giving same answer again and again, doing same test   s again. Doctors can easily know the medical history of the patient, the diagnostic reports etc.    Health Card System:    n Cardholder uses card every time when he or she comes to health care facility. There are no forms to fill. Parts of the card may be protected by PIN that is known only to card holder. Doctors read a card and write back short notes if needed. They are also able to write prescriptions to the card. Same kind of information can be written into the data base so new card could be created in case original one is lost or stolen.    n If there is a prescription involved patient comes to Pharmacy and they are able to read portion of the card with prescriptions and hand out proper prescription drugs to cardholder.    Some Questions that face us as interpreters    1. Is there a clear business case?  Including financial and consumer behavior factors?    2. What type of information do we want to store in the cards (data or value)?    3. How many cards will be needed?    4. What are the security requirements?    5. Who will have access to this information?    6. Who will be allowed to change this information?    FAQ About Health Card System?!  1. What happens when a patient loses their card?    Card backups assure that the smart card system offers the same level of convenience as any other. If cards are lost or stolen, they can quickly be replaced. (And if a card is stolen, the thief cant use it or read any sensitive information from it because it is password protected.).In addition if a patient forgets his card for any circumstance, the hospital can access the system through the patients full name or identification number assigned to it.    2. If data stored on the cards is also stored on line as a backup, why do you need smart cards at all?    There is an enormous difference between relying on smart cards as the primary source for data, and relying on a remote on-line source. Since smart card backup information is only accessed when cards require replacement, very high security measures can be put in place without affecting the flow of information in the system. There are many other benefits that come from the fact that backups in a smart card system can be batch transmitted, minimizing system telecommunication costs.    3. How can you save time and money by using Health Card System?!    Access to previous examination results allows a faster diagnosis. Moreover, duplication of examination and tests of sure can be avoided.    4. How can programmer protect the special medical information of patients?    At the beginning it should be noted that the role of programmer is to design a system to make it easier for the user to diagnose and treat at the lowest cost, time, and therefore programmed after the completion of the program and guidance on how to use the relevant categories in turn, enter data for each patient .. In addition, the paper files are currently used may be exposed to damage or loss or theft while the information stored on this system is fully protected.    5. Some patients need to seek treatment abroad. How can he get all the medical information about his health which already save on the health card that none of software can read it except yours that doesnt find abroad?!    If the patient needs to travel out for treatment. The file of health history will print to him and stamped from the hospital and the Ministry of Health.    Business Plan  HealthTech Administrative Plan  v HealthTech PURPOSE AND BACKGROUND:    In 2009, We Think about this Idea for our country, because of specializing in creating an ideal fit of the Patient Identification Card with the existing (Hospital Information System).    Our innovative marketing programs increase patient satisfaction by providing simple solutions to admission questions. The HCS Patient Card System provides reduced admission time and increase accuracy while strengthening patient loyalty.    The flexibility of the HCS Patient Card also allowing affiliated hospital sites and clinics with different computer systems to retrieve vital patient information from the same card.    v HealthTech Ownership :    The Owner of this project are The CEO  Hamza Hindi  he gets the Idea and starts to do it by get a Hand of 5 people who liked this idea and start to do the idea to the real life which are Mariam Nuaimi , Vivian Khair , Haytham Sbeih , Rasha Al-Sabbah , Marwa Qaraqe.    Hamza Hindi Put Cash money to do the project by 20% and the five by 30% and the other 50% is a fund from a Foreign Company.    So it is Shareable Resources and Profit by many sides, all of us works to let this company success .and it can be an ideal way to get the most out of the investment by purchasing only the shares or time you require from an asset. All other aspects are split, both the benefits and the costs, among a limited number of shareholders or members in our company.    1. Hamza Hindi: He has done his BA from Bethlehem University then worked for a Bethlehem Chamber Industry  Commerce. Hes an excellent web designer. He has strong Photoshop and flash skills    2. Haytham Sbeih: He has done his BA from Bethl   ehem University. He has worked on different platform including Java.    3. Vivian Khair: She has done her BA from Bethlehem University.    4. Mariam Nuaimi: She has done her BA from Bethlehem University.    5. Marwa Qaraqe: She has done her BA from Bethlehem University.    6. Rasha Al-Sabbah: She has done her BA from Bethlehem University.    There are three main part of business at this moment and these responsibilities will be distributed as followsââ¬â    Sales  Marketing, Purchase, Operation and PR:  All these activities will be handled by Rasha Al-Sabbah, Mariam Nuaimi, Marwa Qaraqe.    Software development, testing, documentation and installation:  These activities will be handled by Haytham Sbeih, Vivian Khair.    Hardware, Integration and full service installation:  These activities will be performed by Hamza Hindi.    v HealthTech Vision :    HealthTech will be a leader in health care quality and safety, recognized by all as the best place in the region to receive careand work.    v HealthTech Mission :    HealthTech will be a national leader in health care, exists to provide quality health services to all those in need.    v HealthTech Values :    HealthTech Health System realizes and is committed to the mission and vision through:    Integrity: We are honest, open in our communications, and consistent in doing what we say we will do.    Compassion: We provide a caring response to the physical, emotional and spiritual needs of all.    Safety: We practice safety behaviors and error prevention techniques to ensure the safety of our patients, visitors and co-workers.    Accountability: We accept individual and collective responsibility for everything we do.    Respect: We recognize the dignity and worth of the individual, acknowledging the diversity of needs, experiences and talents of each person.    Excellence: We strive to achieve the best in everything we do.    v HealthTech Organization chart:  v HealthTech Schedule of tasks and responsibilities:    In our Company we have A CEO manager which will Perform Jobs and Duties for all other Managers and Staff, every Manager work on a plan which will be overview by the CEO, the other managers also watches the Staff and their work.    HealthTech Schedule of remuneration:    ÃË CEO:    Monthly Salary: 2500$ yearly Salary: 30000$  Works Five Days in a Week, about 6 hours in a day from 9-3.    ÃË Any under title of Manager:    Monthly Salary: 2000$ yearly Salary: 24000$  Works Five Days in a Week, about 8 hours in a day from 8-4.    ÃË Staff :    Monthly Salary: 1000$ yearly Salary: 12000$  Works Five Days in a Week, about 8 hours in a day from 8-4.    ÃË Cleaners And Service sector :    Monthly Salary: 263$ yearly Salary: 3156$  Works Five Days in a Week, about 8.5 hours in a day from 7.5  4.    Marketing Plan ââ¬Å"Depends on 4Psâ⬠    PRODUCT    v What is the Product?    Its a patient identification card with high level of data and transmission security, large memory capacity, flexible programming options, and standardized interfaces.    It contains all the historical medical health information about the patient, such as: blood group, diseases, medicines and all allergic cases that must be noticeableEtc.    Cards, by design, are protected against tampering; they cant be copied or counterfeited in any way.    Smart cards are small; they fit everybodys pocket so the patient can move without fatigue or discomfort.    v What is the name of the Product?    Heath Card System.    v Is the Product seasonal?    No. Because it is used over time.    v Does the consumer remember the name of the Product?    Yes, he remembers it. The name of the product is easy and related to its use.    v The life cycle of the Product?    The life cycle of the product is related to the patient life. So, when the person died his card is discarded.    v Is it possible to add new elements to the product?    Yes, we can update the software as the new needs of customer which may face us such as: Adding new fields to the system, improve the interface of the system and the card, online service provider.    v What is the extent of customer satisfaction to the product?    By the result of the questionnaire which contains 100 samples. We found that 92% of the Palestinian nation is accepted the idea and they are ready to support and use this product.    v Is the target group is sensitive to quality?    Yes of course the group is sensitive to quality.    PRICE:    What is the strategy that you want to follow in order to set price?    Since we are trying to provide common product for all the customers we will have similar price for every target customers. But not all the target customers welcome our idea with the same excitement; in that case we will go for making facilities for our customers. We have basically three offers- Software, Readers and Cards. The software will be sold and installed at 3 price levels, for hospitals at $20,000, pharmacies at 2,000, medical centres and insurance companies at $5,000. The reader will be sold at 32.5% margin which will come around $33. The card will be sold at $1.5. Moreover, we must notice the breakeven point in order to determine our profit.    v What are the considerations that need to be considered when pricing?    In order to set the price we have to take in consideration:    1) Cost: The Pricing structure must cover all costs and provide an acceptable profit margin.    1. Research and Development d   epartment costs.    2. System Analysis costs.    3. System Design costs.    4. Programming hardware and software costs.    5. Machines needed such as: card readers, smart cards and Computers costs.    6. Wages costs.    2) Competitor prices: Its important to consider the competitor price. However, theres no direct competition so we are free to set our price.    3) Image: In order to make our customers perceive our product as a high quality items are best to be set.    4) Channels of distributions: There is no need to consider it because our distribution model will be of direct selling.    v What are the prices of competition goods?    There are no direct competition goods. We have indirect competitor which is any company that use smart card and readers. Most of these players are for other businesses like software development, campus, hotels, ATM machines, reader and they are interested in bigger projects.    Names of indirect competitors:    à · Palestine Elevators Company.    à · Israeli Companies    à · Al-Quds elevators Company.    v What are the strengths and weaknesses of competitors?    Most are the competitors who are in the market are well established player in the market in the related businesses. They have good relationships with the existing suppliers but they are not concentrated in Smart Card business only, especially Health Smart Card is hardly a good idea for them. They chase the big projects only. We will have solution for small players at very small cost. We will make money in readers and smart cards. Simultaneously we will focus big hospitals for their turnkey project. So far not a single player who is in Health Card provide these information on net, we will differentiate there and will provide full information on the network which will be accessible by log in. This is the right time to enter into Health Care Smart Card where one side standard of living is increasing on the other hand people are becoming more aware of the health.    v Who is your target group?    The target customers include patients who need to go to hospitals, diagnostic centres, Clinics, Pharmacy, Insurance companies. So, our target could be the end users (patients) which is 2448433 person or the organizations and companies such as hospitals which are 52, Medical centres which are 537, Pharmacies which are 910, Insurance companies which are 8 in west bank. We will begin in the big cities like Ramallah, AlKhalil and Nablus and then continue to the rest.    v What is the income level of the target group?    According to the result of our questionnaire the income level of the target group (end users) is between 1000-3000 Nis.    v What are the costs to produce the Product?    $3804280 which is the Cost of research, programming, machines and cards, implementation, testing and maintenance.    v Is the Product essential or a luxury good?    It is essential because by using this system we can save life, time and money.    v Is the target group is sensitive to price?    No, it i   snt.    v To what extent the price reflects the quality of the product?    High quality product means higher price to be set.    PROMOTION    v What is promotion?    Promotion involves disseminating information about a product, product line, brand, or company.    v What is the purpose of the promotion process?    To persuade the target markets to use this system which enabling people to increase control over the determinants of health and thereby improve their health .To reach a state of complete physical, mental and social well-being an individual or group must be able to identify and realize aspirations, to satisfy needs and to change or cope with the environment.    v What is the policy that we want to follow?    1. We will have a website which will have all the information of our products and services. Later on, we will strengthen our websites by storing patients information online. In our websites we will also provide general information about the health care facilities in Palestine, about different diseases, different health care professional, about diagnostic centres  chemists.    2. Moreover, We will directly go    to the customers and present our product and services by Work shop.    3. We will leave brochures and leaflets to the hospitals, pathology labs  chemists.    4. In addition to, we will use posters at different cities.    5. By Media: newspaper, medical magazines, Jawwal sms, T.V., Radio and Facebook we can spread our idea and promote to the product.    6. Also, We will take help of Specialist who are already working in different companies to advertise our product and services    7. More than everything we will focus on mouth publicity by providing excellent product and services at affordable prices.    v What is the budget established for the promotion?    About $114054 for the first year, $29000 for the second year and $10416 for the third year.    v How to distribute those elements of the budget on promotion?    By printing brochures, hosting server for a website, posters, newspaper, medical magazines, Jawwal sms, T.V. and Facebook etc.    v What a way of promotion is the most app   ropriate for the target group?    By meeting teams of hospitals in order to persuade them and showing them how the system will benefit them. Moreover, we can reach to the end users by posters and Jawwal sms.    v What is the time plan for the promotion?    9 months    Place:    We will target all west bank, we will begin in the big cities like Ramallah, AlKhalil and Nablus, after that we will penetrate the other cities.    And because we will be targeting all hospitals and health centers, it would be easy for people to access to hospital nearby and get the product.    For long term goals we want to be the sole Health Card provider in the country and to penetrate other health sectors.    How will the product/service be distributed? Which partners will be needed in the distribution channel?    Our distribution model will be of direct selling. The selling person from the company will be directly going to the customers and presenting our product and services. We will provide them after sale services. After serving a reasonable market in a city we will have branches in different part of the city so that customers can easily avail our services.    Analysis of SWOT  1) Strength:    The strength of Health Card System entering into the Palestinian market at this time is a good one for it, since there is absolutely no competition in Palestine at the time. So, HCS is the first system which enters into this market; we will have established much strength that allows us to remain ahead of the competition. So, we will be as monopolist. Our brand name will stuck in customers mind as a good image. Moreover, this system is designed by our company so we dont buy it from foreign programmers. In addition, our system supports both languages English and Arabic. Also, the security pattern is so strong so no one can hack our system.    2) Weakness:    First of all Governments ability may not support our system because of its high expenses and costs. In addition our system isnt international one; so if the patient needs to travel abroad he will take his medical file as papers.    3) Opportunity:    First of all we can spread our product in order to penetrate all the cities of Palestine. We have a good chance by target the Arab World. We also have the opportunity to develop brand loyalty by offering smart cards that really will save human being life, time and money. In addition, we can improve this system so as to be credit/debit system.    4) Threats:    The threat that might face us is the new entrants to the market that threaten to erode the market share. So the competition will increase. May be that other systems will be more available so the customers have a wider variety of choices. Identity theft is also could be a threat that faces us and the consumers.    Production Plan:  1- Production Process:    Health system production occurs at three levels which are: primary, secondary and tertiary. The primary level finishes after having all the materials which are important in order to start applying our programs such as: computers, certain software, smart cards, and smart card readers. Secondary production includes the production of programmable software of the health card system. The final step is how to make the card readers are ready to be used by hospitals (program the hardware).    2- Fixed Assets:    Building à   Monthly rent: $500    Machinery, other equipment, tools    3 computers: $2280    1 laptop: $1185    1 Scanner: $80    1 Printer: $130    Total: $3765    Furnishings (including for office and warehouse):$ 3947    Motor vehicles (Car):$10000    Lifetime of the fixed assets is range between 5-10 years.    Payment Conditions: The payment condition is cash.    3- Suppliers:    The raw material suppliers will be determined via internet and we will contact them over there. Actually, we will import the raw material ââ¬Å"Card-Readers  the smart cardsâ⬠ from China so there will be shipping cost and delivery time which we must take into consideration.    The cost of the card-Reader is $24.95 and we decide to sell it in $33 so as to gain 32.5% profit in one reader. On the other hand, the cost of card is $0.70 and well sell it in $1.5.    4- Licenses and Permits Required:    * Licensing requirements  Permits: We need license from the Ministry of Health in order to apply our system nationally. In addition, we need permits of Chamber of Commerce to start our job and having certificated employment contract, and from municipality as to have work permits.    * Workplace or environmental regulations: We also need a lease in order have the office and start working    * Insurance coverage: Indicate that we have insurance on the shipping raw material, our office and our health (with NIC national insurance company).    5- Labor Costs:    Our workforce costs is $150000, insurance costs is $5760.    6- Location  Facilities:    The location of our office is convenient to our customers; it is located at the center of Bethlehem at AL-Mahed Street where the parking is available. According to our office it will be provided with equipments in order to complete our production process. Moreover, it will be ready in order to welcome our customers and handle important meeting with other companies. A rent expense is $500 per month.    7- Targets  Capacity:    There is a big different between our company and others in the production process. Our production process is confined in programming the software of the health card system which will need 3-4 months then evaluate and testing the program so as to fixed any errors and then start sell it. According to our forecasting sales:    Year1à   We will cover all the hospitals at the west bank so we will sell 52 software. The price of the software is $20000 so our sales for the first year will be $1040000.    Year2à  we will sell our software to all medical and health centers ââ¬Å"539 centersâ⬠. The price of the software is $5000, so our sales estimated to be $2695000.    Year3à  Pharmacies and insurance companies will be our aim; the number of pharmacies is 910 and the price of the software is $2000 so our sales estimated to be $1820000. On the other hand the number of insurance co. is 8 and the price of the software is $5000 so our sales estimated to be $40000.    Project Planning: Timeline of Project Activities        Month 1    Month 2    Week    Month 3    Week    Month 4    Week    Week    1    2    3    1    2    3    4    4    1    2    3    4    1    2    3    4    Capital Equipment      Marketing      Inventory/ Supplies  Financial Plan:    Fixed Assets:-  There are no Buildings but we will rent a small apartment, also we have 3 computers and 1 laptop, scanner, printer. We will purchase office equipments such as tables, chairs â⬠¦etc. We will buy a small car to travel between cities; also there are some Miscellaneous such as papers, ink, tea  coffee â⬠¦etc    Fixed Assets    Amount    Machines, other equipments, tools    $3,765.00    Furniture    $3,947.00    Motor vehicles (Car)    $10,000.00    Miscellaneous    $1,000.00    Total fixed assets    $18,712.00    Current Assets:-    We will take a loan from the bank which value is $500,000, also we have inventory which contains smart card reader, smart cards.    Current Assets    Amount    Start-up inventory    $9,495.00    Cash    and bank assets    $500,000.00    Total current assets    $509,495.00    Operating costs (Fixed and Variable):-    Our material costs contains the costs of the smart card reader , smart cards , the wages include the wages of one manager and five employees , we will rent apartment which cost is $500 monthly , also we have water , electricity, and telephone bills , also Internet .We need petrol , oil , insurance for our car . We need also Bill -Board, brochures, Jawwal SMS, Work shop, web site etc for advertising.    Costs    First year    Second year    Third year    Material costs    $1,613,417.25    $156,820.65    $23,604.10    Shipping costs    $414,881.00    $40,070.40    $4,055.60    Wages    $153,156.00    $153,156.00    $201,156.00    Rent    $6,000.00    $6,000.00    $6,000.00    Office material, postal expenses, telephone charges    $631.20    $631.20    $631.20    Taxes , fees    $143.00    $143.00    $143.00    Contributions and Insurance    $5,760.00    $5,760.00    $5,7   60.00    Energy, water, etc.    $726.00    $726.00    726.00    Maintenance ,cleaning , repairs    $3,156.00    $3,156.00    $3,156.00    Advertising    $228,916.00    $29,076.00    $10,416.00    Motor vehicle (petrol, oil, insurance, etc.)    $6,060.00    $6,060.00    $6,060.00    Travel expenses and allowances    $1,400.00    $1,400.00    $1,400.00    Other    $1,080.00    $1,080.00    $1,080.00    Total operating costs( Fixed  Variable)    $2,435,326.45    $404,079.25    $318,187.90    Estimated sales:-    The potential market size of a west bank can be calculated as followsââ¬â    There are 2,448,433 people who need to have health card: If each card cost $6 then the card market will be of $14,690,598. There are 539 health care centres, and 8 insurance companies that will go for installation of health card system and on average system installation at a place will cost $5000 for clinic centres. So the potential market will market of setting up system at health care centres will be of $2,735,000.    There are 52 hospitals whose average system cost will be $20000 and the potential market will be of $1,040,000.    There are 910 pharmacies whose average system cost will be $2000 and the potential market will be of $ 1,820,000.    So the potential of market is $5,595,000 in West bank. If we go for online service provider the potential market will be from advertisement which might go $50,000-$70,000 a year.    In the first year we will concentrate our software sales on the hospitals, in    the second year on medical centers, in the third year on pharmacies and insurance Companies.    Goods    Quantity    Quantity    Quantity    Unit Price    Total sales    Total sales    Total sales    First year    Second year    Third year    First year    Second year    Third year    Smart Card Reader    625.00    1,617.00    918.00    $33.00    $20,625.00    $53,361.00    $30,294.00    Smart Cards    2,282,605.00    166,395.00    1,000.00    $1.50    $3,423,907.50    $249,592.50    $1,500.00    HealthTecH Software  hospitals    34.00    0    0    $20,000.00    $680,000.00    0    0    HealthTecH Software  medical centers    0    539.00    0    $5,000.00    0    $2,695,000.00    0    HealthTecH Software  pharmacies    0    0    910.00    $2,000.00    0    0    1,820,000.00$    HealthTecH Software  insurance Co.    0    0    8.00    $5,000.00    0    0    $40,000.00    Provisional cash flow ($) for the first year:-    Our cash flow contains the estimated sales for the first year, also our fixed and variable operating costs, and the Entrepreneurs wage.    Month    1    2    3    4    5    6    Sales    131,320.00    281,320.00    281,485.00    241,650.00    621,815.00    641,980.00    Operating costs    86,847.02    135,818.02    136,319.77    136,172.52    349,815.27    348,571.02    Entrepreneurs    wage    12,500.00    12,500.00    12,500.00    12,500.00    12,500.00    12,500.00    Provisional    cash flow    31,972.98    133,001.98    132,665.23    92,977.48    259,499.73    280,908.98    Accumulated provisional cash flow    31,972.98    164,974.96    297,640.19    390,617.67    650,117.40    931,026.38    7    8    9    10    11    12    641,980.00    582,640.00    393,296.00    111,650.00    111,155.00    84,241.50    349,059.02    303,286.02    246,726.37    77,932.52    77,184.27    72,732.67    12,500.00    12,500.00    12,500.00    12,500.00    12,500.00    12,500.00    280,420.98    2   66,853.98    134,069.63    21,217.48    21,470.73    -991.17    1,211,447.36    1,478,301.34    1,612,370.97    1,633,588.45    1,655,059.18    1,654,068.01    Break-even point:-    Break-even point = Fixed costs    Sale price  variable costs / unit    Goods    Sales    Unit Price    Total sales    Variable cost per unit    Contribution    margin    A percentage    of sales    Total    Break-even point    Smart Card Reader    625.00    $33.00    $20,625.00    $24.95    Smart Cards    2,282,605.00    $1.50    $3,423,907.50    $0.70    HealthTecH Software  hospitals    34.00    $20,000.00    $680,000.00    HealthTecH Software  medical centers    0    $5,000.00    $0    HealthTecH Software  pharmacies    0    $2,000.00    $0    HealthTecH Software  insurance Co.    0    $5,000.00    $0    Lists of profits and losses:-    In the first three years our profit will be too low but we expect it to be too high in the coming years.    1st year($)    2nd year($)    3rd year($)    Total sales    4,124,532.50    2,997,953.50    1,891,794.00    Total operating costs    2,435,326.49    404,079.25    318,187.90    Interest on loans    18,119.00    18,119.00    18,119.00    Depreciation    18,712.00    17,042.00    15,248.00    Gross profits (profits or losses)    1,652,375.01    2,558,713.25    1,558,358.10    Profit taxes    258,876.62    373,651.70    226,419.54    Net profit    1,393,498.39    2,185,061.55    1,331,938.56    Analysis of our Questionnaire    We make 100 copies of it; we pass it through Palestinian people in different ages. Our survey has 48 percent of males, 52 percent of females, 75 percent of them has an insurance, people w havent insurance like to have an insurance is 87 percent.    We asked them    Would you like to shorten the treatment procedure of paper? , we found that the young people their ages are less than 30 years are interested to shorten treatment procedure of paper, their percentage is 57.1%, the older ages are less interested to shorten treatment procedure of paper because it had become a habit and they are accustomed to it.    The other questions we asked about paying fees for doing less paper work and the need to file a new health work in each hospital, the questions are:    * Do you have the willingness to pay a nominal fee for this service fast?    * Do you have a willingness to pay a fee that will give you treatment in all health centers without the need to file a new health work in each hospital?    Most of them were answered that they are willing to pay an acceptable fee for this service for different levels of standard of living.    à · Sex    Frequency    Percent    Valid Percent    Cumulative Percent    Valid    Male    47    47.5    48.0    48.0    Fe   male    51    51.5    52.0    100.0    Total    98    99.0    100.0    Missing    System    1    1.0    Total    99    100.0    à · Education    Frequency    Percent    Valid Percent    Cumulative Percent    Valid    primary    5    5.1    5.2    5.2    Lower Secondary    7    7.1    7.2    12.4    Secondary    16    16.2    16.5    28.9    University    65    65.7    67.0    95.9    No learn    4    4.0    4.1    100.0    Total    97    98.0    100.0    Missing    System    2    2.0    Total    99    100.0    à · Age    Frequency    Percent    Valid Percent    Cumulative Percent    Valid    18-30    56    56.6    57.1    57.1    31-50    33    33.3    33.7    90.8    51-70    9    9.1    9.2    100.0    Total    98    99.0    100.0    Missing    System    1    1.0    Total    99    100.0    à · Income    Frequency    Percent    Valid Percent    Cumulative Percent    Valid    1000    17    17.2    17.3    17.3    1001-3000    45    45.5    45.9    63.3    3001-5000    22    22.2       22.4    85.7    5000    14    14.1    14.3    100.0    Total    98    99.0    100.0    Missing    System    1    1.0    Total    99    100.0    à · Residence    Frequency    Percent    Valid Percent    Cumulative Percent    Valid    Village    37    37.4    37.8    37.8    City    48    48.5    49.0    86.7    Camp    13    13.1    13.3    100.0    Total    98    99.0    100.0    Missing    System    1    1.0    Total    99    100.0    à · Health insurance    Frequency    Percent    Valid Percent    Cumulative Percent    Valid    Available    74    74.7    75.5    75.5    Not available    24    24.2    24.5    100.0    Total    98    99.0    100.0    Missing    System    1    1.0    Total    99    100.0    à · Sociality    Frequency    Percent    Valid Percent    Cumulative Percent    Valid    Unmarried    52    52.5    53.1    53.1    Married    44    44.4    44.9    98.0    Divorced    1    1.0    1.0    99.0    Widowed    1    1.0    1.0    100.0    Total    98    99.0    1   00.0    Missing    System    1    1.0    Total    99    100.0    1. Would you like to get health insurance?    Frequency    Percent    Valid Percent    Cumulative Percent    Valid    yes    90    90.9    91.8    91.8    no    8    8.1    8.2    100.0    Total    98    99.0    100.0    Missing    System    1    1.0    Total    99    100.0    2. Does the hospital provide care in a manner distinct?    Frequency    Percent    Valid Percent    Cumulative Percent    Valid    Excellent    10    10.1    10.2    10.2    Good    25    25.3    25.5    35.7    Average    36    36.4    36.7    72.4    Bad    27    27.3    27.6    100.0    Total    98    99.0    100.0    Missing    System    1    1.0    Total    99    100.0    3. Would you like to shorten the treatment procedure of paper?    Frequency    Percent    Valid Percent    Cumulative Percent    Valid    Yes    91    91.9    92.9    92.9    No    7    7.1    7.1    100.0    Total    98    99.0    100.0    Missing    System    1    1.0    Total    99    100.0    4. Would you like to carry your record Patients in the form of e-card also carry an ATM card?    Frequency    Percent    Valid Percent    Cumulative Percent    Valid    yes    91    91.9    92.9    92.9    No    7    7.1    7.1    100.0    Total    98    99.0    100.0    Missing    System    1    1.0    Total    99    100.0    5. Does the hospital provide you with health care in an expeditious manner?    Frequency    Percent    Valid Percent    Cumulative Percent    Valid    Excellent    7    7.1    7.1    7.1    Good    23    23.2    23.5    30.6    Average    46    46.5    46.9    77.6    Bad    22    22.2    22.4    100.0    Total    98    99.0    100.0    Missing    System    1    1.0    Total    99    100.0    6. Do you have the willingness to pay a nominal fee for this service fast?    Frequency    Percent    Valid Percent    Cumulative Percent    Valid    Yes    89    89.9    90.8    90.8    No    9    9.1    9.2    100.0    Total    98    99.0    100.0    Missing    System    1    1.0    Total    99    100.0    7. Do you have the willingness to pay a nominal fee for this service fast?    Frequency    Percent    Valid Percent    Cumulative Percent    Valid    Excellent    21    21.2    21.4    21.4    Good    56    56.6    57.1    78.6    Average    12    12.1    12.2    90.8    Bad    9    9.1    9.2    100.0    Total    98    99.0    100.0    Missing    System    1    1.0    Total    99    100.0    8. Would you like to rest from the trouble of taking the files sick whenever you go to the clinic a doctor?    Frequency    Percent    Valid Percent    Cumulative Percent    Valid    Yes    93    93.9    94.9    94.9    No    5    5.1    5.1    100.0    Total    98    99.0    100.0    Missing    System    1    1.0    Total    99    100.0    9. Do you have a willingness to pay a fee that will give you treatment in all health centers without the need to file a new health work in each hospital?    Frequency    Percent    Valid Percent    Cumulative Percent    Valid    Yes    91    91.9    92.9    92.9    No    7    7.1    7.1    100.0    Total    98    99.0    100.0    Missing    System    1    1.0    Total    99    100.0    10. Would you like to be your patients available all the time?    Frequency    Percent    Valid Percent    Cumulative Percent    Valid    Yes    84    84.8    85.7    85.7    No    14    14.1    14.3    100.0    Total    98    99.0    100.0    Missing    System    1    1.0    Total    99    100.0    11. Would you like to provide you with treatment in different hospitals?    Frequency    Percent    Valid Percent    Cumulative Percent    Valid    Yes    97    98.0    99.0    99.0    No    1    1.0    1.0    100.0    Total    98    99.0    100.0    Missing    System    1    1.0    Total    99    100.0    à · Questions relations  Would you like to get health insurance?    Total    Yes    No    Has an    insurance    Yes    93.2    6.8    100.0    no    87.5    12.5    100.0    Total    91.8    8.2    100.0    Sex    Total    Age    Total    Male    Female    18-30    31-50    51-70    Does the hospital    Excellent    40.0    60.0    100.0    40.0    50.0    10.0    100.0    provide care in a    Good    40.0    60.0    100.0    44.0    44.0    12.0    100.0    Manner distinct?    Average    44.4    55.6    100.0    66.7    25.0    8.3    100.0    Bad    63.0    37.0    100.0    63.0    29.6    7.4    100.0    Total    48.0    52.0    100.0    57.1    33.7    9.2    100.0    Sex    Total    Age    Total    Male    Female    18-30    31-50    51-70    Does the hospital    Excellent    40.0    60.0    100.0    40.0    50.0    10.0    100.0    provide care in a    Good    40.0    60.0    100.0    44.0    44.0    12.0    100.0    Manner distinct?    Average    44.4    55.6    100.0    66.7    25.0    8.3    100.0    Bad    63.0    37.0    100.0    63.0       29.6    7.4    100.0    Total    48.0    52.0    100.0    57.1    33.7    9.2    100.0    Would you like to shorten the treatment procedure of paper?    Yes    46.2    53.8    100.0    57.1    34.1    8.8    100.0    No    71.4    28.6    100.0    57.1    28.6    14.3    100.0    Total    48.0    52.0    100.0    57.1    33.7    9.2    100.0    Would you like to carry your record Patients in the form of e-card also carry an ATM card?    Yes    47.3    52.7    100.0    58.2    33.0    8.8    100.0    No    57.1    42.9    100.0    42.9    42.9    14.3    100.0    Total    48.0    52.0    100.0    57.1    33.7    9.2    100.0    Income    Total    1000    1001-3000    3001-5000    5000    Do you have the willingness to pay a nominal fee for this service fast?    Yes    88.2    86.7    100.0    92.9    90.8    No    11.8    13.3    7.1    9.2    Total    100.0    100.0    100.0    100.0    100.0    Do you have a willingness to pay a fee that will give you treatment in all health centers without the need to file a new health work in each hospital?    Yes    82.4    93.3    100.0    92.9    92.9    No    17.6    6.7    7.1    7.1    Total    100.0    100.0    100.0    100.0    100.0    
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